Eighty-three percent of consumers say online reviews influence their insight about companies and 80% report that negative online comments changed their purchasing decision.
No matter the size of your business, your prospects, clients or customers are talking about you. They write about your brand, your product and your services. It is important to review such posts.
Internet forum is online discussion site where people can hold discussions in the form of posted messages. You need to keep a check on anyone talking about your business on these forums because news (good or bad) can spread like a wild fire online.
For building a strong reputation, you need to do content development, public relation campaigns, social media updates and development of company- related blogs and support forums.
80% of the people read the customer reviews before taking a final decision on purchasing a particular product and about 85% of the customers are satisfied after reading the online reviews so its important to have a note of what people reviews customers are posting for your brand.